Takeaways from Online Digital Marketing Course

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Takeaways from Online Digital Marketing Course by UP ISSI

December 2020. Online digital marketing course is offered in UP ISSI online platform, this pandemic, the 4-week course is free and can be completed at your own phase.

Major part of a business development is the digital marketing training. There is an increasing rise in driving the brand’s marketing plan. Conclusive marketing activities includes boost ads, search result ads, and email ads – anything that incorporates digital marketing with audience engagement and click-through rates (CTR).

Takeaways from Online Digital Marketing Course_01 Takeaways from Online Digital Marketing Course_01

The short course includes the basic digital marketing concept to the latest trends in marketing promotion.

What differs UP ISSI’s digital marketing course from the majority of training course being offer? These are aligned to MSMEs requirement from its culture and buying habits. The program covers the introduction of marketing principles. A rundown on different marketing approach:

  • Market research
  • Content marketing
  • Email marketing
  • Google analytics
  • Facebook marketing
  • Instagram marketing
  • Twitter marketing

At the end of the course, you will learn how to formulate a measurable digital marketing plan guided by program coaches.

Digital media and marketing principles. Digital marketers today should ask, why do I need to conduct an email marketing campaign or develop a social media presence to begin with? What strategic goals would these activities achieve?

Given the business goals, there are alternatives and more effective means to achieve the objectives. To become a creative and strategic digital marketer, you need to know more than how to perform specific marketing tasks, using a specific tool on a specific digital platform.
The key to a winning digital strategy is to anticipate your consumers needs. Be there in the right moment and follow their digital journey to provide a useful suggestions at each step. Regardless of their final decision about buying a product, you should stay in touch, maintaining a positive relationship and gently reminding them of your presence.


DeiVille.com, created by Green Dei (Daryll Villena)
Write us at deiville.com(at)gmail(dot)com for tips on digital branding , entrepreneurship, consumerism, parenting, health talk, women talk, Pinoy travels and Manila lifestyle.

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Disclosure: DeiVille receives products in order to conduct reviews. No monetary compensation was provided unless noted otherwise. All opinions are 100% my own. Some posts may contain web links in exchange for payment. In the event of a giveaway, the sponsor is responsible for delivery of the prize, unless otherwise noted in the posting. I only recommend, discuss, or introduce products/services/businesses I personally use and believe will be a good fit for my readers.

Daryll Villena

Member of EchoManila trio, website and content creator: www.deiville.com, www.foodamn.com, and www.philippinespublictoilet.com. Full-time employee by day and digital strategist remotely.


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